About the Project
This project involved designing luxury packaging for Luxe Beauty, a high-end cosmetics brand. The packaging needed to reflect the brand’s commitment to elegance and sustainability. Our design team developed a range of packaging solutions using eco-friendly materials and sophisticated design elements. The new packaging has been well-received by the client and their customers, enhancing the brand’s premium image and environmental credentials.
Our design approach focused on creating packaging that would stand out on crowded retail shelves while communicating the brand’s commitment to sustainability. We used biodegradable materials and minimalist design language to emphasize the product’s premium quality and eco-friendly values.
The client reported a 35% increase in sales after the packaging redesign, with particular success in high-end grocery stores and specialty coffee shops. The new packaging has also been featured in several design publications and received a sustainable packaging award
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Date
05 Nov 2023
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Client Name
Luxe Beauty